Hey everyone!! Thanks so much for hopping on the call, we’ve been loving the content y’all have been putting out and you guys have been so integral to Locket’s growth and we can’t wait to grow and make the program better for everyone 😄

We’re hopping on this call with everyone just to give a couple updates, we’re growing as a company and working on more projects so we’re formalizing the program a little more! You guys have been so awesome in what you do and so we’d like to have faster, more efficient communication with y’all to make sure we’re on the same page and can continue creating amazing things together!!!

Various video Examples (on TikTok and Reels)

Classic

https://www.tiktok.com/@kalebsjournal/video/7347716343417834795

Rollcall

https://www.tiktok.com/@lindsey_journals/video/7483188151565962538?_r=1&_t=ZP-8un9cadcpN1

Celebrity

https://www.tiktok.com/@maia3703/video/7472829852131790123?_r=1&_t=ZT-8u4AxsDbvAs

Web app/Misc.

https://www.tiktok.com/@kombuchabaee/video/7461058248058195230

💬 Expectations

• We will be adding you to a larger group chat and sending a message at the beginning of each week with the content requirements for that week, make sure to react and follow the guidelines!
• Consistent posting, post 20 videos within a month, post MAX 2/3 videos a day (spaced out at least 2 hrs)
• Make sure all videos posted are high-quality
• If something’s working for you or you see a trending audio, please don’t hesitate to share it!
• Videos should be 1000+ views!

📱Posting best practices: ORGANIC!

https://www.tiktok.com/@kaias_lensss/video/7448744088808983851

https://www.tiktok.com/@annaofty/video/7459167097571085614

• Make sure you film in good natural lighting
• Refresh second half template every month
• Mention WHY you’re using Locket in the intro text, with your bff, bf, mom, dad, etc, avoid words like “app”, “locket”, “download”, it makes it feel more ad-like!
• Add trending music
• 2-4s selfie intro video, make it as emotive as possible (take a look at https://www.tiktok.com/@annaofty)
• Post to IG once you post to TikTok - this is so you don’t forget!
• Try to post from 11 AM-2 PM, don’t post at night!